's Totem Pole Tales- American Wood Rim Co. Part III
Totem Pole Tales-American Wood Rim Co.
Continued from the catalog - Part III
Submitted by Nute Chapman
From Onaway Outlook March 22, 2013

CAPTION :  THIS WEEK'S picture shows 12,000,000 feet of hard-rock maple logs.  It would be nice to know the
names of these teamsters who helped to build Onaway.  Take note of seemingly endless rows of logs in the inset.
width="600" The two ends are then clamped together in a low-degree heat dry house, thereby taking all the moisture from the wood. After a thorough drying the ends are cut off to make the correct size rim wanted, dovetailed and put together with the best glue we can buy. Steel clamps hold the joint in place until the glue is firmly set.
The rim is then carried to the turning room and fastened securely in a jig on a machine, which forms the outside of tire seat. The rim is revolved at high speed against cutting tools set to gauge. The next operation is turning the inside of the rim to form, and is accomplished in the same manner as described above, only the cutting tool is on the inside of the rim circle. They are next carried to the inspection room, and if the slightest knot or burl is discovered, the rim is at once discarded and used for crating purposes.
The rims are next sanded. This is done by holding emery paper of fine quality against the rim, revolving at high speed. The valve hole is then drilled and rims are sent to the finishing department.
The rim is first given a coat of lead mixed with the best grade of linseed oil we can buy. After thoroughly drying, they are hand rubbed. Then four coats of enamel are applied with a hand rubbing between each, then a final coat of high-luster varnish. This finish is lasting and withstands the weather perfectly. Next the spoke holes are drilled by special automatic machines set to the drilling desired. Each hole is correctly spaced, staggered and countersunk. The machines are absolutely accurate, drilling every hole uniformly. This insures a true-running wheel, for every spoke is in line, the pull evenly distributed and any possible side strain avoided.
After another careful inspection rims are carried to the shipping department where they are carefully and securely crated, insuring delivery in a No. 1 condition.
Lobdell Rims are made to fit the various types of tires and in a variety of finishes that take care of the most exacting requirements.
Specify Lobdell Rims on your bicycles and satisfy your customers.
Lack of space forbids a more detailed description of Lobdell Rims and their production. A careful perusal of this leaflet will, however, convince you the Lobdell Rims are made of the right material, by proper methods and are the rims for you to use on your bicycle beyond the vast superiority of Lobdell Rims over all others.
Our branch factory, near Paris, France, produced many thousand wood rims the past season and the demand for wood rims in Europe is increasing each year. More evidence of Lobdell Rims superiority.
Steel rims have no life, spring or resiliency and, when the tire receives a blow in use, ti must stand the entire shock, which shortens its life very materially.
The wood rim, if air-dried properly, retains its life and resiliency and, when the tire receives a shock, it springs back, easing the blow, which lengthens the life of the tire. Actual tests made under the following conditions proved our claim conclusively: Two wheels were employed, one built-up with a wood rim and the other with steel, both fitted with tires. These wheels were caused to run against a wooden pulley 2-feet wide, having three-quarter-inch round moldings placed squarely across and at angles on the face of the pulley.
Both pulleys and wheels were run at a high rate of speed with the tire pressure against pulley at about the same pressure a rider's weight would be on the road. The tire mounted on the wood rim lasted one-third longer than on the steel.
This is conclusive evidence of the wood rims' merit over steel, in addition to which the rider enjoys ease and comfort that he cannot secure on any other type of rim.
A bicycle fitted with wood rims last longer, rides easier, has a better appearance and is far superior in every way.
The above applies to the solid heavy steel rim, which is brazed together. There is, however, great merit in a very light steel lining (not brazed), mounted on a wood rim. This produces a rim with a light-steel lining, having the same resiliency as the all-wood. This yupe of rim also has a perfect watershed, is very stiff and remains true under the severest usage.
This wood steel-lined rim has met with a large sale, and is becoming more popular each year. It is made for cement, Dunlop and clincher tires.
This steel-lined clincher rim made the single-clinch tire possible, and you have Mr. E.J. Lobdell to thank, for he alone is responsible for this rim, which enables you to sell a bicycle fitted with clincher tires at a reasonable price.
-From The Onaway Outlook, March 22, 2013, p. 3. Retyped by J. Anderson.

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